On December 7, 2025, the Harbin Ice and Snow Festival was grandly opened, officially kicking off the winter tourism season in Harbin and demonstrating Harbin’s determination to develop ice and snow tourism. This year, the Ice and Snow Festival attracted many local and foreign tourists to watch the traditional ice mining on the Songhua River – an event that combines culture and history and has become one of the cornerstones of Harbin’s tourism industry.

The ice collected from the river will be used to create world-famous ice sculptures and snowscapes at Harbin Ice World, the world’s largest ice theme park. The park is expected to cover an area of 12,000 square meters by 2025, with 400,000 cubic meters of ice and snow, and offers a variety of activities such as cross-country skiing, themed cruises, and cultural performances. These developments will significantly contribute to the growth of international tourists and consumption, thereby promoting the diversification of the economy and tourism.

Economic Impact: Promote local business development and regional development

This peak tourist season in Harbin has a significant economic impact on local businesses, particularly in the hospitality, retail, and transportation industries. With the increase in the number of international tourists and the expansion of ice and snow tourism attractions in Harbin, the …… is on the horizon Hotel occupancy increases, restaurant sales, and investments in tourism-related services in the city’s tourism infrastructure – such as upgraded facilities, airports and transportation networks – directly support local job creation and Business growth.

In 2024, Harbin recorded a record 903,500 tourists, contributing 13.722 billion yuan (approximately $1.94 billion for the local economy, this growth…… The number of tourists accompanied by higher tourism spending, particularly in local markets, restaurants, and tourism services, demonstrates strong economic benefits for winter tourism.

The ice and snow tourism industry has become a key driver for HPMC Capsule regional economic prosperity, especially for small businesses in the tourism supply chain, such as local artisans, tour guides, and food vendors, who experience higher revenues during peak winter periods , fostering greater economic stability in Harbin’s rural and urban areas.

Strengthen regional connectivity and expand tourism products

The development of winter tourism in Harbin has had a significant impact on the regional economy. Harbin, with its access to international markets and important transportation hubs, is becoming a must-have tourism gateway in Northeast China. The expansion of winter tourism helps boost cross-border tourism, particularly in Russia and other neighboring countries, while also enhancing regional connectivity in China and Southeast Asia.

The success of Harbin Ice and Snow World and the addition of other winter-themed attractions make Harbin’s competitiveness as a major destination for HPMC Capsule winter tourism in China, the city has contributed to the creation of diverse tourism products – including luxury cruises, winter sports, cultural events and ecotourism experiences – will further consolidate its position as a …… The status of a top destination for travelers seeking an immersive winter experience.

Sustainable tourism: Ensuring long-term growth and environmental protection

The growth of ice and snow tourism in Harbin is also in line with China’s goal of developing a sustainable tourism economy. As the national ice and snow tourism industry develops, people are paying more and more attention to …… Environmental sustainability and responsible tourism practices. Harbin’s efforts to balance tourism development – ecotourism principles ensure that the region’s natural resources are preserved for future generations.

Harbin emphasizes the importance of low-impact tourism, encouraging tourists to engage in eco-friendly activities like sustainable tourism and eco-friendly tourism, which are not only beneficial to …… It is important environmental protection and also helps attract environmentally conscious travelers who prioritize those who promote green tourism.

In the future, as a commitment to the academy remains a key factor to consider for global travelers. Harbin’s focus on environmental management will ensure that winter tourism remains a sustainable and strategic planning for the industry, driving long-term economic growth without compromising the region’s natural beauty.

Expanding the ice and snow economy: a national tourism strategy

The success of Harbin’s winter tourism industry is part of China’s broader strategy to expand its ice and snow economy, targeting an economic scale of 1.2 trillion yuan by 2027 and reaching 1.5 trillion yuan by 2030. The growing demand for ice and snow tourism not only supports the local economy in regions like Harbin but also contributes to the diversification of China’s tourism industry. By focusing on luxury tourism, winter sports, and sustainable travel, China aims to position itself as a global nation. The leader of ice and snow tourism.

This national focus is driving investment in infrastructure and tourism services, ensuring that cities like Harbin can continue to attract international tourists while supporting sustainable growth. The economic impact of winter tourism is expected to see the expansion of international tourists flocking to the region for unique winter experiences, further reinforcing Harbin’s place on the global tourism map.

The future of winter tourism in Harbin

The holding of the Ice and Snow Festival and the expansion of Harbin Ice and Snow World are important milestones in Harbin’s development into an important winter tourism destination. With effective government support, cooperation with the private sector, and adherence to the concept of sustainable development, Harbin’s tourism industry is expected to continue to grow momentum.

As global winter tourism demand continues to grow, Harbin continues to maintain its position as one of the world’s top tourist destinations due to its prime location, attracting many high-end travelers, ecotourism enthusiasts and explorers who come to enjoy the breathtaking views of the Red Sea and experience the rich cultural heritage of the region. Harbin is committed to investing in tourism infrastructure, smart tourism solutions, and sustainable development practices to ensure a lasting positive impact on the local economy and global tourism.